FAQ

Answers to some
common questions

POPULAR QUESTIONS
Argo is a network that helps e-commerce businesses get the right customers to shop on their websites. It's the only network that guarantees businesses are discovered every time they thank their customers with Argo gifts.

When you give an Argo gift to one of your customers, you'll introduce them to another e-commerce business. In return, other e-commerce businesses will give Argo gifts to their best customers, introducing them to you.

Your customers get great gifts and you get discovered by the valued customers other businesses thank with Argo gifts. What's not to love?
Pay only when great customers buy from your website. When you sign up, you'll create a gift, set the gift card value, determine how many new customers you'd like to welcome each month and how much you'd like to pay per customer. We'll feature your gift in the network and you'll start getting discovered by new customers right away. When an Argo customer redeems their gift on your website, you'll be responsible for covering the cost of your goods and services.

How much? That's entirely up to you. To help guide you, we'll share how much other businesses pay per customer and project how many customers you can expect. To ensure you're in control, you'll set a monthly budget, daily budget and maximum cost per customer. You'll pay only when Argo brings a customer in to redeem their gift and try your business.
A bottle of wine, a pair of shoes, the perfect locally roasted coffee. Almost anything a business offers can be an Argo gift. Popular gifts include: $30 gift certificate to a wine shop, a $35 gift certificate to a clothing boutique, custom framing, a flower bouquet for that special someone and $20 towards great chocolate.

We tell business owners that an Argo gift should feel just like that… a gift. It shouldn't be a discount, but rather a true gift so that people who receive them can discover your business and experience it without having to pay more.
No, you don't. Our proprietary matching algorithms select the best gift options for each of your customers. To be extra sure they get the right gifts, we take into account hundreds of data points like where they shop and what items they like to buy. As an added precaution, we automatically deselect the businesses that are in the same business vertical and sell products similar to yours.
We've got you covered. Your customers will not receive gifts to your competitors unless you approve it. For example, an online wine shop would never send their best customers to a competing wine shop. On the flipside, if there are e-commerce businesses that you love, you can refer them to join the Argo network. A diverse and interesting mix of merchants on the Argo network makes the network stronger and helps to grow everyone's revenue.
Argo gifts will be offered to every customer that checks out on your website. Not only are they the kinds of customers other websites would appreciate getting as customers, as more consumers discover more businesses on the Argo network, the greater is the incremental revenue the network can deliver to each individual merchant.
THANK YOUR CUSTOMERS
When was the last time you thanked your customers? We don’t mean a casual thank you as you hand customers their merchandise or receipt. We’re talking a genuine, unique, relevant and sincere “thank you” that tells your customers that you value and appreciate them for who they are as people. Being thankful and expressing your gratitude to your customers goes a long way toward improving relationships and your bottom line. It’s good for your customers and you.
Remember, your customers have a choice. They can go anywhere and get the services you offer. What makes you stand out? We think loyalty comes in part from your gratitude. Telling your customers that you’re truly grateful for them helps them feel better about themselves. They want to come back to visit you because of how you make them feel. Sincere gratitude builds loyalty and helps your business grow.
According to a CEI survey, nearly 86 percent of consumers will pay more for a better customer experience. They want to know that they come first. When you greet them by name, provide assistance as they shop, value your customers as people and show gratitude, you improve their customer experience during and after the sale.
Thanking customers tells them that they made the right choice by visiting your store. People who feel good about shopping in your store will tell their friends. Those friends tell their friends, and the positive word of mouth cycle continues. That’s how you gain new customers without spending big bucks on advertising, so improve your customer base and referrals thanks to positive word of mouth advertising that comes when you say thanks often.
Why do customers keep visiting you instead of your competitors or big box stores? Usually,it’s relationship. The employees and owner know them by name, greet them, help problem solve and in general value them as more than income. Being thankful for each person who walks in your doors, whether they window shop or buy out the store, nurtures relationships today and into the future.
Do you remember how you felt the last time you thanked someone? Being thankful elevates your mood and improves your outlook. Instead of focusing on problems, you’ll feel energized to look for solutions as you remain grateful to your customers.We’re big fans of showing thanks because it’s polite. It’s also one of the best tools for building relationships and making your customers feel appreciated and wanted. We encourage you to create a strategy that shows your customers how thankful you are for them. What can you do today to start showing gratitude?
GIFTS
We review every gift to make sure it's suitable for the network, including the gift's image, language, and type. Once approved, gifts are offered to customers that (according to our proprietary algorithm) are likely to be interested in discovering a business like yours. Customers who select your gift, get a gift certificate to your website. We also request reviews every time a person redeems a gift. This helps Argo maintain high gift quality.
Yes, they do. Depending on the type of business you have and the gift you create, a person who selects your gift will have 7 days to redeem it. We send email reminders to redeem and if we see that a gift has not been used and is about to expire, we ask customers if they'd like a 7-day extension. For people who say yes, this signals that they are still interested in trying your website and will likely transact soon.
Once a consumer claims your gift, we send them an email with their gift card which includes a unique single use 8-character discount code and we also automatically inject the gift card as an entry in your “discounts” list on your e-commerce platform.  Gifts are redeemed on the check out page of your website where the shopper can enter the issued discount code to receive the value of the gift card as a discount at the time of their check out. Basically, once you launch your gift, we do all of the work behind the scenes, and the process for you and your customers is seamless.Argo relies on business owners to honor the full value of the Argo gift, subject to the rules and restrictions that each business put in place when they created that gift. If you'd like to change your gift offer, you can do that at any time through your merchant portal. Live gifts cannot be altered, and participating Argo Merchants agree to honor all gift certificates that have been issued.
This is entirely up to you. By setting monthly gift targets, you determine how many customers will discover your business each month and how many gifts you'd like to honor. Argo will offer your gift to customers that we believe are right for your business. We monitor gift performance to make sure gifts are being selected and redeemed at rates that bring in the number of customers Argo Member Merchants expect. The system course corrects as needed, and can be adjusted from the Argo Merchant Dashboard. This way, business owners can manage how many Argo customers shop on their site each month.
ABOUT ARGO
Yes, we do. We ask for feedback every time someone uses an Argo gift. You can review this feedback in your Argo account. It's a great way to make sure your business is always making a good first impression. We also give you statistics which tell you how many people returned to you website when and how often.

Why do businesses use Argo?Attract quality customers, not deal-seekersBoost revenuePay per conversion advertisingSimple gift card management
Transparency, integrity, and a genuine partnership--we don't succeed unless you do
Regular reporting so you always know how Argo is helping your business
Full control
People love getting gifts, especially thank you gifts. That's how Argo helps e-commerce merchants keep their customers happy. Happy customers are repeat customers, and that's good for everyone.Argo also helps people discover or get reacquainted with other websites. This works so well that many of our merchants believe that giving Argo gifts makes more sense than advertising, coupons or referral programs.Giving Argo gifts strengthens the e-commerce ecosystem for independent merchants in an increasingly competitive Amazon-dominated world. Argo gifts promote shopping at smaller websites that are often owned by individuals that make a living by running their e-commerce businesses. When your existing customers receive an Argo gift as a thank you, you'll be helping them discover another e-commerce business. At the same time, another e-commerce business will use Argo to give one of their customers a thank you gift — introducing them to you.
Unlike Yelp, Argo reviews can only be left by customers who receive an Argo gift to discover that local business. We believe this makes Argo reviews more authentic and reflective of a person's first experience with a website. Argo is not like Groupon, either. We don't sell Argo gifts to consumers and more importantly, Argo gifts are full-valued gifts. They're not discounts or coupons.
No. Businesses cannot sell their Argo gift cards. Also, Argo gift cards have no cash value. They're simply an invitation for the recipient to select a gift from the options offered in the e-mail. Once a gift is selected, Argo will issue a gift certificate that's valid at the selected e-commerce business.
Today, Argo works with websites on the Shopify platform. We are working on connecting to other e-commerce platforms, so please stay tuned and send us an e-mail at hello@argoperks.com if you would like for us to consider working with your e-commerce platform.
Signing up for Argo is easy. Please visit Shopify app store and install the Argo app. The whole process will take just a few minutes. There's no credit card required and no obligation to continue. Once your gift is approved, we'll start sending new customers to your site right away.

Argo is the best new app to increase online sales in 2018

Argo is a network that helps e-commerce get discovered by new customers every time they thank their own customers with Argo gifts.
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